W Wordfall

Privacy Policy

Last updated: September 7, 2026

Wordfall ("the app") is developed by Mikterry Agencie. This policy explains what data the app and its one third-party service collect. The short version: the game itself collects nothing; the ad banner it shows is served by Google AdMob, which collects data under Google's own privacy policy.

Data collection by Wordfall itself

The app's own code does not collect, store, transmit, or share any personal data, usage data, or device identifiers. Specifically:

No account or sign-in is required or offered.
No analytics or crash-reporting SDKs are included.
The core game (puzzle generation, play, and progress) makes no network requests at all and works fully offline.
No permissions beyond what Android grants automatically are requested, other than what the advertising SDK below adds on its own.

Advertising (Google AdMob)

Wordfall shows a small banner ad, served by Google AdMob, on the Home, Categories, and Category screens only — never on the puzzle board itself, and never in Settings. To serve and measure these ads, the AdMob SDK may collect data such as your advertising ID, approximate location (derived from IP address), device information, and app interaction data. This data is collected and processed by Google, not by the developer of Wordfall, under Google's own privacy policy.

Wordfall does not yet show a separate in-app consent prompt for ad personalization. If you are in the EEA, UK, or Switzerland, you can still control ad personalization directly through your device's ad settings (see the link below), and through Google's own consent tools at the account level.

You can see what data Google collects for ads generally, and manage your ad personalization settings, at adssettings.google.com.

Data stored on your device

The app stores your game progress (levels completed, stars earned, coin balance, daily-challenge streak, and settings such as sound/haptics preferences) locally on your device using local on-device storage. This data:

Never leaves your device.
Is not accessible to the developer or any third party.
Is deleted automatically if you uninstall the app, or immediately if you use the "Reset all progress" option in Settings.

Children's privacy

Wordfall's own code does not knowingly collect any information from anyone, including children. The app contains no chat, no user-generated content, and no way to interact with other people. Wordfall is not marketed to children, and child-directed treatment is not enabled in AdMob for this app.

Changes to this policy

If a future update to Wordfall adds features that collect more data than described above (for example, rewarded video, an account system, or cloud sync), this policy will be updated first, the update will describe exactly what changes, and the in-app version number will be bumped alongside it.

Contact

Questions about this policy can be sent to: info@mikterry.com